Website Pricing
Every day, we receive about 5 web development quotation requests. Every day, we work to put together a quotation based on value of service using a cost per hour model without giving our potential client sticker shock. We take a great deal of items into consideration when preparing a quotation including the laundry list of features and amenities requested for a website.

Template Design
First and foremost is the quoted cost for the custom template design. The actual look and feel of your website is key to insuring your customer/visitor has the best possible browsing experience. The core of your site will be designed and laid out using best practices with emphasis on SEO to present your business to the visitor in a manner that reflects your professional image and brand. Equally important is usability. The easier it is for the visitor to use your website, the greater the chance of converting them into a customer and increasing the chances of repeat business. The process for designing a custom web template includes;

• Research into a particular field.
• Phone consultation.
• Current trends and color analysis.
• Graphical compositions produced in Photoshop or Fireworks.
• Possible Flash development.
• Providing 2 concepts for customer review and possible revisions.
• Template splicing of approved template for load time optimization and usability.
• CSS/XHTML production in standards-compliant fashion.
• Additional bell-and-whistle functionality to meet client requirements.
• Unique CSS/XHTML adaptation/integration to web based platform of choice.

The entire template design process can take anywhere from 40 to 60 hours not including consultation time or potential revisions.

We also take into account the current market cost per hour for professional graphic design. Based on our research, we have set our own pricing at $120.00 per hour.

We have also done extensive research online and have consulted with other designers to arrive at our pricing model for professional graphic design as it applies to web development. One such source is a blog entry posted at http://www.pearsonified.com/2006/06/how_much_should_a_design_cost.php and designing custom templates for blogs is currently somewhere between $1800.00 to $5000.00.

Another article from Ezine.com located at http://ezinearticles.com/?Standard-Rates-For-Graphic-Design&id=429015 states that custom graphic design can get up as high as $160.00 per hour with 3-D design costing upwards of $250.00 per hour.

Based on the time needed to design the template, our standard cost per hour, and a survey of other pricing models, we have priced our custom template design at $2,900.00.

Database Development
Web development consists of more than just graphic design. There is often a need to produce dynamically generated content or a need to interact with site visitors using blogs, forums, polls surveys, etc. Often, our clients need the ability to populate and manage a secure online shopping cart while selling their goods or services. While we have modular applications to handle most of our clients needs, we often find the need to develop custom programming to achieve the desired functionality for our clients. Once again, we employ an hourly pricing model and have arrived at a rate of $120.00 per hour for all PHP and MySQL programming.

Rough Web Design Pricing
Often, we are asked to “shoot” someone a rough price for design/development of their site based on x criteria. The information below is to be used only as a guideline before making an inquiry for quotation and should not be used for actual quotation purposes. The pricing below does not reflect custom features, real estate management, etc.

Custom Template Design
Starts at $2,900.00

Business Informational Site with Custom Template Design and PHP/MySQL based CMS
$3,500.00 to $10,000.00+

Business E-Commerce Site with Custom Template Design and PHP/MySQL based Shopping Cart
$5,500.00 to $10,000.00+

Business E-Commerce Site with Custom Template Design and PHP/MySQL CMS with Secure Shopping Cart
$6,500.00 to $10,000.00+

If you are still reading this article and would like us to quote a solid, professional website backed with exemplerary customer service, then please contact us or submit a quotation request. We would be happy to submit a quotation to you within 24 hours.

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This entry was posted on Tuesday, February 6th, 2007 at 3:16 pm and is filed under CAD Website Design. You can follow any responses to this entry through the RSS 2.0 feed. You can leave a response, or trackback from your own site.